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Meta is reportedly building AI smart glasses with Prada, too
TechCrunchยท 2025-06-17 19:38
Group 1 - Meta is collaborating with Prada to develop AI smart glasses, expanding its technology beyond its existing partnership with EssilorLuxottica [1][2] - The partnership with Prada indicates Meta's strategy to engage more fashion brands in the smart glasses market [2] - Meta has previously sold millions of Ray-Ban Meta AI smart glasses and is also working on a collaboration with Oakley, which may be announced soon [3] Group 2 - The upcoming Oakley smart glasses are expected to be priced around $360 [3] - The renewed partnership between Prada and EssilorLuxottica highlights the ongoing relationship between fashion and eyewear industries [2] - Meta's efforts to diversify its collaborations suggest a broader ambition to integrate AI technology into various fashion segments [2]