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Auddia Launches Discovr Radio, Redefining Artist Discovery in Radio Streaming and Provides Update on Merger
Prism Media Wire· 2026-01-20 11:01
Core Viewpoint - Auddia Inc. has launched Discovr Radio, an AI-powered platform aimed at transforming artist discovery in radio streaming, with a focus on integrating music directly into AM/FM streaming feeds during ad slots, enhancing listener engagement and artist exposure [2][4][5]. Group 1: Product Launch and Features - Discovr Radio will officially launch on January 20, 2026, starting with a pilot group of approximately 300 customers, with plans for weekly onboarding of additional users based on the growth of Auddia's faidr app [3][4]. - The platform utilizes Auddia's proprietary AI Placement Engine to match songs to listeners based on contextual, behavioral, and listening data, ensuring guaranteed plays while maintaining a seamless listening experience [4][5]. - An integrated Artist Portal will provide artists and labels with performance analytics, listener engagement insights, and detailed reporting on plays, skips, likes/dislikes, and cost-per-play [6]. Group 2: Strategic Goals and Expansion - The goal of Discovr Radio is to align the interests of listeners, artists, and the radio ecosystem by combining AI-driven placement, guaranteed plays, and transparent analytics, creating a scalable discovery engine [7]. - The initial pilot phase aims to refine platform performance and gather insights from early customers, with plans for expansion as the user base of faidr grows [7]. Group 3: Merger Update - Auddia is progressing in its merger discussions to form a new holding company named McCarthy Finney, which will focus on delivering AI and web3 capabilities to its subsidiaries, including Auddia [8]. - The non-binding Letter of Intent (LOI) for the merger has been extended through the end of January to facilitate the completion of the process, with plans to file a comprehensive S-4 after executing a binding merger agreement [8].