Core Insights - RedCloud Holdings plc announced a joint venture with Kayanat Holding during the Future Investment Initiative (FII9) in Riyadh, marking a significant step in its expansion into Saudi Arabia's FMCG market [1][2][3] Company Developments - The joint venture, named RedCloud Arabia, aims to digitize and transform FMCG trade in Saudi Arabia, aligning with the country's Vision 2030 and focus on digital transformation [2][4] - RedCloud's platform, RedAI, will utilize algorithmic infrastructure to enhance supply chain efficiency and decision-making for local distributors, retailers, and manufacturers [2][4] - The company has seen substantial operational growth, doubling its customer base year-over-year in the first half of 2025 and launching new partnerships to optimize supply chain financing [5] Market Context - The Saudi FMCG market is estimated to be worth $61 billion, with RedCloud targeting a launch date for its services in December 2025 [3][12] - The collaboration with Kayanat is expected to address an estimated $8.7 billion inventory gap in the Saudi market, enhancing local supply chain capabilities [12] Strategic Vision - RedCloud aims to build a data-driven intelligence foundation for the FMCG industry, moving from traditional trading methods to algorithmic solutions [4][6] - The partnership reflects a commitment to transforming Saudi Arabia into a global hub for technology and sustainable trade practices, in line with Vision 2030 [4][10]