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GEN Korean BBQ Opens 12th Texas Location in Waco
Globenewswire· 2025-07-10 12:00
Core Viewpoint - GEN Restaurant Group, Inc. continues its expansion in Texas, opening its eighth restaurant in 2025, indicating strong performance and progress towards its expansion goals [1][2]. Group 1: Expansion and Growth - The new GEN Korean BBQ location in Waco, Texas, is part of the company's strategy to share its all-inclusive, value-focused dining experience with more communities [2]. - The Waco location is strategically positioned near Baylor University, allowing access to a diverse demographic [2]. Group 2: Company Overview - GEN Korean BBQ is one of the largest Asian casual dining concepts in the U.S., founded in 2011, and has grown to over 40 company-owned locations [3]. - The restaurant offers a unique dining experience where guests prepare their meals on embedded grills, featuring a menu that includes traditional Korean and Korean-American dishes [3].
GEN Korean BBQ Expands Internationally with First South Korean Location
Globenewswire· 2025-06-16 12:30
Core Insights - GEN Restaurant Group, Inc. has opened its first international location in Ilsan, South Korea, marking a significant milestone in its global expansion strategy [1][2] - The company aims to honor its cultural heritage while enhancing its domestic offerings by introducing authentic Korean flavors to the international market [2] - The Ilsan location is the first of three planned international sites in South Korea, indicating a strategic approach to growth in a competitive dining market [3] Company Overview - GEN Korean BBQ is one of the largest Asian casual dining concepts in the United States, founded in 2011 by two Korean immigrants in Los Angeles [3] - The brand operates over 40 company-owned locations, offering a unique dining experience where guests grill their own meals at the table [3] - The menu features a wide range of traditional Korean and Korean-American dishes, appealing to a diverse customer base [3]