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Corian® Design Launches "WOW That's Corian®!" to Showcase the Evolution and Future Possibilities of Solid Surface Design
Prnewswire· 2025-07-15 14:01
Core Insights - The launch of the "WOW That's Corian®!" global marketing campaign by Corian® Design highlights the innovative and versatile applications of Corian® Solid Surface beyond traditional uses, showcasing its evolution in modern design [1][2][4] - The campaign aims to connect with architects and designers by emphasizing the material's creative potential and performance across various industries, including healthcare, education, hospitality, and food service [2][4][5] Company Overview - Corian® Design, a division of DuPont Water & Protection, specializes in advanced materials for interior design and architecture, with a focus on beauty, functionality, and durability [8] - The Corian® brand is recognized for its pioneering role in solid surface materials, continuously evolving its product offerings to meet market demands [8][9] Product Features - Corian® Solid Surface is characterized by exceptional design versatility, available in a wide range of colors and capable of being thermoformed, backlit, and engraved, contributing to sustainable design by reducing replacement needs [3][4] - The material's non-porous, hygienic surface makes it ideal for high-touch areas in healthcare, while its adaptability supports dynamic learning environments in educational settings [4][6] Market Applications - In healthcare, Corian® Solid Surface is used for patient rooms and nurse stations due to its easy-to-clean properties and aesthetic appeal [4] - In educational environments, it fosters collaboration and creativity through sculptural designs and hygienic dining areas [4] - The hospitality industry benefits from Corian® Solid Surface in creating memorable guest experiences with unique design elements [4][5] Design Trends - The evolution of Corian® Solid Surface aligns with current design trends, including biophilic design and warm minimalism, with collections like Nature's Canvas reflecting nature-inspired aesthetics [6][7] - The material provides architects and designers with aesthetic freedom and functionality, enabling the creation of contemporary yet timeless spaces [7]