Core Insights - There is a strong interest in gifting bitcoin this holiday season, with 60% of consumers expressing interest and a preference for trusted, regulated U.S. financial brands [2][6] - The survey indicates that 62% of consumers trust the current crypto gift card products available, highlighting rapid adoption of this new gifting method [2][6] - A significant 78% of respondents find bitcoin gift cards from well-known, regulated U.S. financial institutions more appealing than those from typical crypto companies, reflecting a 16-percentage-point increase in trust [2][3] Company Overview - Fold Holdings, Inc. is a bitcoin financial services company that facilitates earning, saving, and spending bitcoin through everyday financial tools [1][5] - The company is the first publicly traded bitcoin financial services firm and holds over 1,500 BTC in its treasury, positioning itself at the forefront of integrating bitcoin into daily financial experiences [5] Methodology - The findings are based on a survey of 626 U.S. consumers conducted in October and November 2025, representing a diverse demographic in terms of gender, age, and geographic location [4]