Influencer Marketing & Authenticity - The industry observes that many Key Opinion Leaders (KOLs) inflate their metrics using bots to appear more influential [1] - Agencies often prioritize impressions over authentic engagement, potentially overlooking bot activity in KOL accounts [1] - Identifying accounts with fewer than 500 smart followers on @KaitoAI may indicate bot usage [1] - Some KOLs complain about minimum allocation on @megaeth sales despite claiming to be influential, suggesting inflated importance [1] Detecting Inauthentic Engagement - Fake KOLs may initially bot views, followers, reposts, and likes while muting spam replies [1] - These KOLs gradually attract genuine followers who perceive them as legitimate [1] - The strategy involves reducing the bot ratio over time to create the illusion of organic growth and respectability [1]