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FLUENT Celebrates First Adult-Use Dispensary with the rebrand of the recently acquired Kingston Dispensary in New York
Globenewswireยท 2025-07-08 16:10
Core Insights - FLUENT Corp. has rebranded its Kingston, New York dispensary, marking its first adult-use storefront in the state following the acquisition of RIV Capital [1][2] - The rebranding signifies FLUENT's strategic entry into New York's adult-use cannabis market, aiming for brand consistency and customer loyalty [3][4] Company Strategy - The rebranding of the Kingston location is part of a broader strategy to unify the FLUENT experience across its geographic footprint, with plans to rebrand three additional dispensaries in New York [3][4] - FLUENT's mission focuses on delivering a premium cannabis experience based on trust, quality, and education, ensuring customers know what to expect from the FLUENT brand [5] Product Offering - The Kingston dispensary now features FLUENT's premium in-house product lineup, including brands like MOODS, Knack, Wandr, Bag-O, and Hyer Kind [4][6] - The company operates across multiple states, including Florida, New York, Pennsylvania, and Texas, with a total of 42 active retail locations [6] Operational Excellence - FLUENT is committed to operational excellence in cultivation, production, distribution, and retail experience, employing 700 staff across 8 cultivation and manufacturing facilities [6]