Workflow
Business model adaptation
icon
Search documents
GigaCloud Technology Inc Featured in Yale School of Management Case Study
Globenewswire· 2026-02-25 22:40
Core Insights - GigaCloud Technology Inc has been recognized for its innovative B2B marketplace model, which has been the subject of a case study developed by Yale School of Management for academic purposes [1][2]. Group 1: Case Study Overview - The case study titled "GigaCloud: Transforming an Online Retailer" focuses on the strategic transition of the company from a B2C retailer to a B2B marketplace platform targeting the large-parcel sector [2][3]. - It covers various operational aspects such as inventory positioning, centralized warehousing, marketplace-service integration, and decision-making amid market uncertainties [3]. Group 2: Academic Engagement - The case was introduced in a classroom setting on February 25, 2026, with Larry Wu, the CEO of GigaCloud, participating in a Q&A session with MBA students [4][5]. - Wu expressed the company's satisfaction in contributing to academic discussions, emphasizing the complexities of management decisions influenced by trade-offs and uncertainties [4]. Group 3: Company Profile - GigaCloud Technology Inc specializes in end-to-end B2B technology solutions for large parcel merchandise, offering a comprehensive ecommerce platform known as the "GigaCloud Marketplace" [6]. - The platform integrates various functionalities including discovery, payments, and logistics, facilitating cross-border transactions primarily between manufacturers in Asia and resellers in the U.S., Asia, and Europe [6]. - Since its launch in January 2019, the marketplace has expanded from the global furniture market to include categories like home appliances and fitness equipment [6].