Core Insights - The Diageo World Class competition celebrated its 16th year, showcasing bartenders from 51 countries competing for the prestigious title of World Class Global Bartender of the Year 2025 [1][3] - Felice Capasso from Norway was awarded the title, recognized for his innovative cocktail presentations and passion for bartending [3][4] - The competition included various challenges that tested the creativity and skills of the bartenders, highlighting the evolving cocktail culture [5][9] Company Overview - Diageo is a global leader in beverage alcohol, with a diverse portfolio of brands including Johnnie Walker, Smirnoff, and Guinness, sold in nearly 180 countries [13] - The World Class program aims to inspire better drinking habits and enhance the careers of bartenders through education and mentorship [12] Industry Impact - The World Class competition serves as a platform for innovation in the bartending industry, nurturing talent and setting trends for the future [9] - The event is recognized as a significant celebration of the hospitality industry, emphasizing the importance of skilled bartenders in creating high-quality cocktail experiences [8][9]