Core Insights - The Lovesac Company is celebrating "Couchmas," a week dedicated to relaxation and comfort, with initiatives aimed at recognizing deserving individuals and families [1][2][4] Group 1: Couchmas Celebration - Couchmas runs from December 26 to January 4, during which customers can nominate individuals for a chance to win a free Lovesac couch [3] - The company is offering a 40% discount on all products both online and in showrooms, matching their Black Friday promotion [3] Group 2: Community Engagement - Lovesac has initiated "Spread the Love" programs, surprising deserving individuals through various community-focused events and social media activations [2] - The company aims to honor those who contribute positively to their communities, encouraging people to share stories of generosity [2][4] Group 3: Company Overview - The Lovesac Company, based in Stamford, Connecticut, specializes in high-quality, sustainable furniture designed to last a lifetime [4] - The product lineup includes modular couches (Sactionals), premium foam beanbag chairs (Sacs), and an immersive surround sound system (StealthTech) [4]