Creator-led commerce
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Amaze CEO Aaron Day, Featured on Escaping The Drift with John Gafford, Discusses the Evolution of Creator-Led Commerce
Globenewswire· 2026-02-06 20:58
Core Insights - The podcast features CEO Aaron Day discussing the future of creator-led commerce and the impact of social platforms on online product sales [1][2] - Amaze Holdings, Inc. is positioned as a leader in creator-powered commerce, enabling creators to sell directly on platforms like YouTube, TikTok, and Instagram [2][4] Company Overview - Amaze Holdings, Inc. provides an end-to-end platform for creator-powered commerce, offering tools for product creation, e-commerce solutions, and managed services [4] - The company aims to empower creators to sell products and connect with audiences through authentic experiences [4] Industry Trends - The podcast explores the strategic evolution of the creator economy, highlighting the rise of first-party branding and the influence of niche creators [2] - The discussion emphasizes how AI technology is utilized by Amaze to convert social engagement into tangible products on a global scale [2]
Amaze to Sponsor SoCom 2026
Globenewswire· 2026-01-27 13:30
Core Insights - Amaze Holdings, Inc. is sponsoring the second annual SoCom Conference, emphasizing its commitment to creator-led retail and social commerce [1][3][4] - The global social commerce market is projected to reach $5.2 trillion by 2030, with U.S. livestream shopping growing over 30% year-over-year [3][4] Company Focus - Amaze's sponsorship aligns with its strategic focus on supporting creators within the rapidly growing social commerce economy [3][4] - The company aims to engage with the creator community and accelerate the next phase of creator-led commerce through its involvement in SoCom [4] Event Details - The SoCom Conference will take place on February 26, 2026, in Venice Beach, California, featuring industry leaders from major platforms and brands [2][4] - Amaze will host two creator-focused events during the conference: a private dinner for creators and a networking mixer following the conference [8]