Financial Data and Key Metrics Changes - Total revenue for Q2 2025 was $15.8 million, down 11% year-over-year from $17.8 million, primarily due to a reduction in programmatic advertising revenue [18] - Gross margin for Q2 2025 was $2.4 million, or 15.3% of sales, compared to $2.5 million, or 14.1% of sales, for the same period last year [18] - Adjusted EBITDA loss for Q2 2025 was $3.5 million, an improvement from a loss of $4.2 million in the previous year [18] Business Line Data and Key Metrics Changes - The company completed the divestiture of Faze Media, selling its remaining 25.5% stake for over $39 million, simplifying operations and reducing working capital requirements [6] - The agency business is experiencing an accelerating demand environment, with a strong sales pipeline and expectations for significant revenue growth in Q3 and Q4 [8][9] Market Data and Key Metrics Changes - The company holds 15,630 ETH with a current market value of $74.3 million, reflecting a significant unrealized gain since the launch of its treasury management strategy [3][16] - The company is in active discussions with over 15 crypto-native organizations, representing potential deal values in the eight figures [11] Company Strategy and Development Direction - GameSquare aims to build a leading digital-first platform at the intersection of media, technology, gaming, and on-chain finance, with a focus on profitability and higher-margin revenue opportunities [3][5] - The company is pursuing a three-pronged crypto-native growth strategy, including an Ethereum-based treasury strategy targeting annualized yields of 8% to 14% [12][13] Management's Comments on Operating Environment and Future Outlook - Management noted that Q2 revenue was slightly below expectations due to macroeconomic factors, including tariffs affecting large deals with global gaming companies [28][29] - The company expects meaningful sequential growth in Q3 and Q4, supported by new wins and expansion with existing partners, with approximately 60% of 2025 revenue expected to be generated in the second half of the year [21][22] Other Important Information - The company has identified an additional $5 million in annualized savings from restructuring efforts, expected to contribute in Q3 [5][23] - A share repurchase program has been approved, allowing the company to buy back up to $5 million of its common stock, funded by the net proceeds of its on-chain yield strategy [17] Q&A Session Summary Question: Can you provide more color on the revenue performance being lighter than expected? - Management identified three main factors: macroeconomic impacts from tariffs, a slowdown in programmatic advertising revenue, and a renewed focus on the crypto space with active conversations ongoing [28][29][34] Question: What is the timing of the opportunities in the crypto space? - Management indicated that there are numerous active conversations and expects material results in the back half of the year, with several deals anticipated to close soon [36][44] Question: Where do you expect to derive additional restructuring savings from? - Management mentioned consolidating technology platforms and pulling out efficiencies within the business as key areas for additional savings [38][39]