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Why CFOs Should Invest In Customer Success
Forbes· 2025-10-28 16:00
Group 1: Business Expansion and Success - Despite economic uncertainty, businesses may miss opportunities by delaying expansion [1] - New ventures launched by large companies can scale with 40% less capital and achieve faster profitability, with 61% generating over $10 million in annual revenue [2] - Companies that expanded into existing business areas reported above-average growth, with 72% of those leveraging unrealized assets seeing success [3] Group 2: Role of AI and Corporate Culture - AI is instrumental in quickly building and scaling new ventures, helping companies identify unmet needs and develop business models [4] - A culture that encourages innovation and experimentation contributes to successful venture building, with over two-thirds of successful companies fostering such an environment [5] Group 3: Customer Success and Financial Performance - Companies emphasizing customer success alongside net revenue retention tend to perform better, with market leaders referencing these metrics 50% more often [6][19] - Higher net revenue retention rates indicate customer confidence in a company's value, serving as a strong financial health metric [27] Group 4: Economic Indicators and Market Trends - Inflation rose by 3% year-over-year, with consumer sentiment declining to a score of 53.6, reflecting concerns similar to those during high inflation periods [9] - The ongoing government shutdown may suppress Q4 GDP growth by up to 0.5%, with potential impacts on economic conditions [10] Group 5: Job Market and Corporate Changes - Amazon announced layoffs of 14,000 corporate staff, citing the need for efficiency and leaner operations due to AI advancements [14] - UPS has reduced its workforce by approximately 48,000 positions this year, combining layoffs and buyouts, which positively impacted its stock price [16]
Customer success strategies linked to post-earnings gains
Yahoo Finance· 2025-10-23 15:21
Core Insights - Customer success has emerged as a vital strategy for sustaining growth and maintaining investor confidence in a volatile economy [3] - Mentions of Net Revenue Retention (NRR) and customer success in earnings calls increased by 38% and 11% respectively in 2023, with a continuing upward trend expected in 2024 [3] Industry Trends - Traditionally associated with software-as-a-service (SaaS) companies, customer success is now being recognized by non-SaaS organizations, with 18% of customer success mentions and 15% of NRR mentions coming from these firms [4] - The CEO of 10x Genomics highlighted the company's strong focus on customer success during multiple earnings calls, indicating a broader industry shift [4] Performance Analysis - Certinia's study analyzed over 4,000 quarterly earnings reports from more than 430 public services firms from January 2022 to June 2025 [5] - Among the top 100 highest-performing quarters, 22% of firms referenced customer success or NRR, compared to an overall average of 15%, with top-performing companies attributing NRR positively 70% of the time [5] Investor Sentiment - There is a strong correlation between customer success strategies and stock price increases following quarterly earnings results, with companies prioritizing these strategies more likely to experience significant post-earnings stock price bumps [7] - Investors are increasingly recognizing and rewarding companies that focus on customer success, as noted by industry experts [7]
The Sales Playbook for Founders | Startup School
Y Combinator· 2025-08-15 14:00
[Music] At YC, we work with a ton of founders who are navigating the B2B sales process for the very first time. And I often notice some very common and easily avoidable mistakes that I want to talk about today. So, I'm going to describe the typical progression that a B2B founder goes through.normally starting with something like a a really poorly defined and overly long unpaid design partnership uh all the way through to the like the pro move which is a rapid well-defined tightlyun sales process that result ...