Core Viewpoint - Stran & Company, Inc. has launched an Online Gifting Program aimed at enhancing customer engagement through customizable branded gifting experiences, thereby expanding its digital capabilities and overall value proposition [1][5]. Group 1: Online Gifting Program Features - The platform allows organizations to create branded gift-redemption sites with client logos, messaging, and optional video content, supporting structured gift tiers of $25, $50, and $100 [3]. - Recipients can select from a curated range of items, including charitable eGift card options and premium products that align with social impact and brand values [3]. - Each participant receives a unique redemption code and personalized email directing them to their gifting site, with automated communications ensuring a streamlined experience [4]. Group 2: Strategic Importance - The launch reflects the company's commitment to scalable engagement solutions, aligning with its strategy to enhance customer engagement and strengthen recurring revenue streams [5]. - By integrating personalization, automation, and enterprise scalability, the platform aims to deliver innovative solutions for enterprise clients, enhancing ease of administration and meaningful choice [5]. Group 3: Company Background - Stran has over 30 years of experience in the promotional products industry, specializing in complex marketing programs that drive brand awareness and sales [6]. - The company serves many Fortune 500 clients across various industries, executing promotional marketing, loyalty, and incentive campaigns [6]. - Stran focuses on building long-term relationships with clients to foster brand loyalty through effective customer service and advanced technology [6].