EV Subsidies
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Ford's New EV Strategy: A Pivot, And A Hedge
Forbes· 2025-12-17 18:10
Core Viewpoint - Ford Motor Company announced a significant financial setback, incurring $19.5 billion in special charges, which has been characterized as "Detroit's Biggest EV Bust" [2] Group 1: Financial Performance and Strategic Shift - Ford's Model e division reported escalating losses, with $2.2 billion in 2022, rising to $4.7 billion in 2023, and projected losses of $5.1 billion in 2024, totaling $15.6 billion in losses before the recent write-downs [6] - The company's pivot towards hybrids is aimed at improving profitability and job creation, as CEO Jim Farley emphasizes a shift from high-priced electric vehicles to more affordable hybrid options [2][8] - The revised strategy includes the continuation of producing battery electric vehicles (BEVs) while introducing new, cheaper models to hedge against potential future policy shifts [10] Group 2: Government Policies and Industry Response - The Biden administration's policies, including substantial EV subsidies and regulatory measures, have pressured automakers to focus on electric vehicles, which Ford initially embraced but later found unsustainable [4][5] - Ford's management acknowledges the need for a strategic pivot in response to changing federal policies and consumer preferences, indicating a cautious approach to future investments in electric vehicle technology [7] - The company aims to balance its electric vehicle ambitions with the strong demand for traditional internal combustion engine (ICE) vehicles, which have helped offset losses in the EV sector [14]
Tesla's Former Global Sales Chief Thinks EVs Can Grow Without Subsidies As Trump Ends EV Credit: 'We're Probably Ready…' - Tesla (NASDAQ:TSLA)
Benzinga· 2025-10-03 08:16
Core Viewpoint - The electric vehicle (EV) sector can continue to grow without subsidies, as evidenced by the market's performance in Europe after subsidies were withdrawn [1][2][3][4]. Group 1: Market Growth and Trends - Jon McNeill, former President of Global Sales and Service at Tesla, believes that the U.S. is lagging behind Europe in EV technology [2]. - Despite the withdrawal of subsidies in European markets like France and Germany, the EV market continued to grow, with manufacturers providing a wider range of models [3]. - Currently, there are 65 different EV models available in the U.S., and one in four vehicles sold is electrified, including hybrids [3]. Group 2: Demand and Sales Performance - Tesla reported strong Q3 results with 497,000 units delivered, indicating a demand pull forward due to the end of the Federal EV Credit [5]. - Despite strong delivery numbers, Tesla's sales in Italy fell by over 25% in September, highlighting potential challenges in maintaining sales momentum [10]. Group 3: Industry Responses and Incentives - GM and Ford are considering extending the Federal EV Credit through their financing arms, with reports of down payments made to dealers to qualify for the credit [7]. - Ford's CEO, Jim Farley, praised the relaxation of emissions standards by the Trump administration, viewing it as beneficial for the company [8]. - California plans to roll back bespoke EV incentives following the halt of the Federal EV Credit, which may impact local sales [9].