Continue Reading FOUNTAIN VALLEY, Calif., Feb. 3, 2026 /PRNewswire/ -- Hyundai today announced it has earned eight 2026 Editors' Choice Awards from the automotive experts at Car and Driver, reinforcing the brand's reputation for offering one of the most well-rounded and competitive lineups in the industry. The legendary publication's annual Editors' Choice Awards guide consumers to the market's best vehicles by recognizing models that deliver exceptional performance, value, and real-world usability across d ...

Core Insights - Hyundai Motor America reported total sales of 70,118 units in October 2025, marking a 2% decrease compared to October 2024, while year-to-date sales increased by 10% to 748,467 units [1][3] - Hybrid vehicle sales surged by 41%, and electrified vehicle sales rose by 8% compared to the previous year, highlighting Hyundai's strong position in electrified mobility [1][2][4] - The Palisade lineup achieved its best October sales ever, totaling 9,549 units, including the introduction of the Palisade HEV [1][4] Sales Performance - October 2025 total sales: 70,118 units, down from 71,802 units in October 2024, a decrease of 2% [3] - Year-to-date sales for 2025 reached 748,467 units, up from 682,296 units in 2024, an increase of 10% [3] - Notable model performances include: - Sonata HEV, Elantra N, Elantra HEV, Tucson Family, and Santa Fe Family saw a 22% increase in sales [1] - Palisade sales increased by 6% year-over-year [7] - Ioniq 5 sales decreased by 63% compared to October 2024 [7] Electrified Vehicle Leadership - Electrified vehicle sales accounted for 32% of the retail mix in October 2025 [1] - The company experienced strong demand for electric vehicles leading up to the expiration of federal tax credits, indicating a potential market reset [2] Brand Valuation and Recognition - Hyundai achieved a record brand valuation of $24.6 billion, ranking 30th in Interbrand's 2025 Best Global Brands Rankings, marking 16 consecutive years of growth [5] - Randy Parker, president and CEO of Hyundai Motor North America, was recognized as a Visionary Leader by Reuters in its 2025 Automotive D.R.I.V.E Honours [5] Corporate Initiatives and Partnerships - Hyundai launched the "I See You" marketing campaign for the all-new 2026 Palisade Hybrid [5] - The company continues its partnership with the Rhode Island School of Design to explore advanced biodesign and the future of mobility [5][6] - Hyundai hosted its Hydrogen STEM Program for elementary school students in collaboration with USC [6]

Group 1 - The global landscape is shifting towards edge intelligence, electrified mobility, and AI compute scale-up, indicating a fundamental transition in technology and industry [1] - These transitions are characterized as data-heavy, latency-sensitive, and power-constrained, necessitating high-precision signal chain processing [1] Group 2 - The company has a core strength in integrating closely with the requirements of these technological transitions, positioning itself favorably in the evolving market [1]