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Codeword Accelerates Growth With Wins Across AI, Insurtech, and SaaS
Globenewswire· 2025-10-14 14:00
Core Insights - Codeword is expanding its enterprise tech footprint by adding three new clients: Demandbase, Root Insurance, and Octave, indicating strong momentum in supporting tech-enabled growth-stage and enterprise brands [1][2] Client Expansion - The agency has experienced its highest single-quarter win rate since Q2 2025, with a 35% year-over-year revenue increase from enterprise tech brands, reinforcing its reputation as a preferred agency for brands facing market disruption [2][3] Client Profiles - Demandbase, an account-based marketing pioneer, aims to solidify its market leadership in AI through creative campaigns with Codeword [6] - Root Insurance, an insurtech innovator, seeks to transform complex technology into compelling narratives to resonate with media and audiences [6] - Octave, a SaaS company set to spin off from Hexagon, has engaged Codeword for strategic counsel, media relations, and crisis communications during its launch phase [6] Agency Expertise - Codeword is recognized for its deep domain expertise and creativity, moving away from one-size-fits-all PR to tailored strategies that meet the specific needs of enterprise tech companies [3][4]
The 'Halftime' Investment Committee debate the catalysts for the market's next move
CNBC Television· 2025-08-06 17:25
I'm going to go down the list for you and show you why perhaps the fundamentals will be more at play than maybe they've been recently. It was a momentum driven market by large regard. I mentioned the buybacks.No one does more than Apple. It's the secret sauce according to CNBC Pro. I urge you to go take a look at that article as well.You can see it for yourself. The other thing is there's a lot of cash that needs to be deployed. Bank of America today.Cash levels are high and so will the need to allocate. Ca ...