Evolution of Fame - Fame was once exclusive to Bollywood celebrities, cricketers, and politicians in India [1] - Autographs were prized possessions, preserved for generations [2][3] - Celebrities risked "celebrity wrist" from signing too many autographs [4] - The selfie era emerged, providing pictorial evidence as proof [5] - Content creators gained prominence with cheap data and mobile phones [6] - Content creation became a playground for everyone, including those without much [7] - Some influencers used fake photos, highlighting the flip side of the content creation boom [8] - AI digital human beings are emerging, offering benefits like no coffee breaks or tantrums [10] - Traditional PR is making a comeback, emphasizing authenticity and connection [12] - Brands are focusing on authenticity and connection over follower count [12][13]