Extended stay accommodation
Search documents
Choice Hotels International Debuts MainStay Suites™ in Australia with Addition of 581 Rooms
Prnewswire· 2025-10-15 17:24
Core Insights - Choice Hotels International is launching MainStay Suites in Australia, marking the brand's first expansion outside North America with seven new properties [1][4] - This expansion strengthens Choice Hotels' Australian portfolio to 7,487 rooms across 163 hotels, solidifying its position as a major player in the local market [2][4] - The Australian market is experiencing a surge in demand for extended stay accommodations, particularly in sectors such as business, healthcare, government, and construction [3][7] Company Strategy - The introduction of MainStay Suites aligns with the company's growth strategy and enhances its international footprint, catering to corporate and government travelers as well as project-based workers [4][5] - All new properties will participate in the Choice Privileges loyalty program, allowing members to earn and redeem points at over 7,100 hotels globally [4] - The launch is supported by a strategic partnership with Extended STAY Australasia, leveraging local expertise to deliver a tailored extended stay model [5][9] Market Opportunities - The demand for extended stay accommodations is expected to continue growing, providing significant opportunities for further expansion of the MainStay brand across Australia [4][5] - Choice Hotels anticipates high single-digit international room growth this year, with a portfolio exceeding 150,000 rooms outside the U.S. [5][7] - Recent achievements include agreements in China and Japan, as well as expansion efforts in the Caribbean and Latin America, indicating a robust international growth trajectory [5][6][12]