Group 1 - Celsius Holdings Inc. shares increased over 3% pre-market after Morgan Stanley upgraded the stock to Overweight and raised its price target to $70.00 from $61.00, indicating a positive outlook for the company [1] - The company is expected to experience a reacceleration in scanner and topline growth, with analysts noting a return to growth after a slowdown last year, and easier comparisons anticipated from December through mid-2026 [1][2] - Celsius' Alani brand, which accounts for approximately 40% of sales, showed moderated growth but is expected to accelerate following its transition to Pepsi's distribution system [2] Group 2 - The new captaincy agreement with Pepsi is expected to provide Celsius with greater control over shelf space and product prioritization, which could enhance sales performance [2] - Morgan Stanley forecasts a favorable pricing environment and resilient demand for Celsius, with revenue and adjusted EBITDA projections for FY26 and FY27 expected to exceed consensus estimates [3]