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Planet Fitness Ends 2025 Strong on Membership Growth & Unit Expansion
ZACKS· 2026-01-13 18:26
Core Insights - Planet Fitness, Inc. (PLNT) reported key year-end operational metrics, leading to a 5.9% decline in stock price during the trading session following the announcement [1] Group 1: Growth Indicators - The company is benefiting from global fitness trends and has seen record participation in the High School Summer Pass Program, indicating strong engagement with younger consumers [2] - As of December 31, 2025, Planet Fitness expanded its membership base to approximately 20.8 million, with system-wide same-club sales increasing by 6.7% [3] - In 2025, the company opened 181 new clubs, bringing the total club count to 2,896 by year-end [8] Group 2: Market Position and Performance - Planet Fitness is well-positioned to capitalize on rising fitness demand in 2026, focusing on enhancing member experience and accelerating new club development [4] - Over the past three months, PLNT shares gained 7.5%, outperforming the Zacks Leisure and Recreation Services industry's 6% rise, supported by operating efficiencies and franchise expansion [5]