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Transflo taps Dwayne Primeau to lead fleet telematics ecosystem
Yahoo Finance· 2025-11-18 15:15
Core Insights - Transflo has appointed Dwayne Primeau as the president of Assured Telematics Innovation (ATI), with founder Frank Pellitta transitioning to chief telematics officer to enhance product and engineering innovation [1][3] - The leadership changes aim to strengthen Transflo's telematics capabilities and improve service delivery to customers and partners [3][4] Company Overview - Transflo is based in Tampa, Florida, and specializes in mobile, telematics, and supply chain automation solutions for the transportation industry, processing $115 billion in annual freight bills [3] - The company aims to provide real-time communications to various stakeholders in the freight ecosystem, including carriers, brokers, and commercial vehicle drivers [3] Leadership Experience - Dwayne Primeau brings over 20 years of experience in technology and enterprise solutions, having held leadership roles at Xerox and Salesforce, and most recently served as president of Northern Business Intelligence [6] - Frank Pellitta founded ATI in 2010 and has been instrumental in its growth as a nationwide provider of telematics for commercial fleets [5] Strategic Goals - The recent appointments, including Jay Tomasello as chief technology officer, are part of Transflo's strategy to accelerate AI and freight innovation [4] - The merger of Transflo and ATI in 2023 aims to deliver an end-to-end solution that enhances fleet efficiency and cash flow [4]