Core Insights - AWS executives have expressed concerns over the slow rollout of new products, emphasizing the importance of launching innovations during the Reinvent conference to maintain customer interest and excitement [1][4][6] Group 1: Product Development and Launch - AWS CEO Matt Garman highlighted the need for timely product launches, stating that customers prefer to use products when they are announced rather than just hearing about them [2][4] - Garman indicated that delays in product rollouts can diminish the excitement and buzz surrounding new offerings [4][6] Group 2: Internal Communication and Strategy - During an internal meeting, Garman urged staff to focus on delivering the existing product roadmap and ensuring customer attendance at the Reinvent conference [7][9] - The goal for the upcoming Reinvent conference is to attract over 60,000 attendees, matching last year's figures [9] Group 3: AI Product Development - Amazon has faced criticism regarding its pace in developing AI products, with analysts suggesting that AWS may be falling behind competitors in the generative AI space [6][8] - In response, CEO Andy Jassy defended AWS's position, asserting that the AI market is still in its early stages and that multiple companies will succeed [6][7] Group 4: New Product Introduction - Garman introduced a new internal product called Quick, which is an "agentic" AI designed to automate tasks with minimal prompting, aimed at improving productivity for AWS employees [9][11]