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GMG Commencing Sales of G(R) Lubricant and Advancing Regulatory Approvals
Newsfile· 2025-07-07 12:15
Core Viewpoint - Graphene Manufacturing Group Limited (GMG) has initiated sales of its G® Lubricant globally, targeting various markets including Australia, the UK, Europe, China, Canada, and the US, with plans for further distribution expansion [1][3][4]. Sales and Marketing Initiatives - GMG has begun direct sales and online sales for G® Lubricant, receiving formal requests for distribution in additional countries [1][3]. - The company is investing over AU$200,000 in promotional advertising in Australia, focusing on the trucking and transport industry through various media channels [6][8]. - GMG is also spending over AU$200,000 annually on online marketing campaigns targeting the truck market across platforms like Meta, Google, and LinkedIn [6][8]. Regulatory and Compliance Efforts - GMG is in the process of registering G® Lubricant with the European Chemicals Agency under the REACH regulation, which may take up to three months [4]. - The company is seeking assistance for obtaining USA EPA approval for G® Lubricant [4]. Product Development and Partnerships - GMG is exploring partnerships with large oil and gas companies and original equipment manufacturers to scale G® Lubricant [5]. - The lubricant is currently being tested in large truck fleets, with performance feedback expected in the coming months [5]. Company Overview and Objectives - GMG is an Australian clean-technology company focused on developing energy-saving and energy storage solutions using graphene [8][9]. - The company aims to de-risk and develop commercial scale-up capabilities while securing market applications for its products [9][10]. - GMG's critical business objectives include onboarding new sales team members, expanding G® Lubricant production, and managing packaging systems in line with sales growth [10].