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The human dividend in digital banking: Why care still outranks code
Yahoo Financeยท 2025-10-07 11:47
Core Insights - The rapid advancements in retail banking technology have improved customer experiences, yet trust remains a fragile element in the relationship between banks and customers [1][2] - The paradox of digital banking highlights that while speed and efficiency are enhanced, customer frustrations become more noticeable when issues arise [2][6] - Customer loyalty is often determined by how banks handle problems rather than their technological capabilities [3][5] Technology and Trust - Automation has increased efficiency in banking, but it cannot replace the need for human empathy and care [4][6] - Technical decisions may be correct but can feel unfair to customers, leading to potential loss of trust [5][6] Human Element in Banking - The concept of the "human dividend" emphasizes the importance of treating customers with empathy, fairness, and respect, which leads to loyalty and resilience [7][8] - Small acts of care, such as waiving fees or making follow-up calls, are seen as investments in customer relationships rather than losses [8]