Core Insights - A total of 13 films have been scheduled for release during the combined National Day and Mid-Autumn Festival holiday this year, surpassing the number from the same period last year [1] - The top three films in terms of audience anticipation are "Assassination Novelist 2," "Thunderous," and "Wind, Forest, Fire, Mountain," with 200,000, 190,000, and 110,000 people respectively expressing interest [1][2] - The film "Assassination Novelist 2," a sequel to the 2021 film, has a strong production backing from five companies, including three listed firms: Zhejiang Huace Film & Television Co., Ltd., Maoyan Entertainment, and China Film Group [1] - The film "Thunderous" has eight production companies involved, including China Film and Maoyan Entertainment, and focuses on social issues related to hearing-impaired individuals [1][2] - "Wind, Forest, Fire, Mountain," also produced by eight companies, is a Hong Kong crime film that aims to capitalize on the success of a similar genre film released during the summer [2] Industry Trends - The presence of several IP sequels in this year's film lineup is expected to provide a more secure foundation for both film quality and box office performance, especially with an extended holiday period of eight days [1] - The animation film segment is represented by five domestic productions, indicating a growing trend in the animation industry, with audience expectations rising due to previous successful animated films [2] - The success of recent high-grossing social-themed films suggests a potential for "Thunderous" to become a blockbuster if it meets quality standards [1][2]