Economic Impact of U.S. Latinos - U.S. Latino immigrants contributed $1.6 trillion to GDP in 2023, with overall purchasing power reaching $4.1 trillion [1] - Latino GDP increased by 50% from 2015 to 2023, while non-Latino GDP grew by only 17% during the same period [2] - California's Latino GDP was $989 billion in 2023, projected to exceed $1 trillion by 2025 [3] Consumer Spending Trends - U.S. Latinos are filling the spending gap as baby boomers age, with their share of consumption growing by over 3% annually [4] - Actual consumer spending among Latinos increased nearly 5% annually, compared to 2.4% for non-Latinos [4] - The Latino consumer is seen as a significant driver of economic growth across various sectors [5] Business Opportunities and Market Dynamics - Brands targeting Latino consumers are experiencing accelerated growth, indicating a shift in marketing strategies [6] - Companies like Modelo, T-Mobile, and Dr. Pepper have successfully captured significant shares of the Latino market, leading to increased sales and market positions [8] - The WNBA has seen substantial growth in Latino viewership, reflecting the increasing influence of this demographic in sports [8] Potential Economic Risks - Mass deportations could result in a loss of over 19.5 million workers, significantly impacting economic activity [7] - A simulation predicts a potential decline in total GDP by $2.3 trillion, or 7.7% [9]

From @WSJopinion: It’s more important than ever for Democrats to have a credible plan to secure the border, fix what’s broken in the immigration system, and regain the trust of the American people. They may not get another chance, writes @neeratanden. https://t.co/v3mKAArg59 ...