Core Insights - YouTube has secured exclusive streaming rights for the Oscars starting in 2029, ending ABC's long-standing association with the event since 1976 [1][3] - The deal will allow YouTube to broadcast the Oscars live and for free to over 2 billion viewers globally, marking a significant shift in how major awards shows are distributed [3][4] - This partnership aims to expand the Academy's reach and access to its programming, including red carpet coverage and behind-the-scenes content, enhancing viewer engagement [4][5] Industry Impact - The acquisition signifies a landmark shift in the television landscape, as it is the first time a major awards show will transition entirely from traditional broadcast TV to streaming [3][7] - Oscar viewership has declined from a peak of 55 million in 1998 to around 20 million in recent years, prompting the Academy to seek innovative ways to attract audiences [3] - YouTube's involvement is expected to inspire a new generation of film enthusiasts and creators, aligning with the platform's goal of promoting creativity and storytelling [5]