Key Takeaways Squid Game Season 3 drew about 122M views, boosting Netflix's subscriber appeal.New hits and a strong 2025 lineup support Netflix's growth and engagement strategy.Ad tier gains and FX tailwinds helped lift Netflix's 2025 revenue forecast to $44.8-$45.2B.Netflix’s (NFLX) content strength continues to fuel robust viewer engagement, a trend that is central to its growth strategy. In the second quarter of 2025, Squid Game Season 3 alone drew in approximately 122 million views, reinforcing the comp ...