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For Netflix, TF1 Deal Is An “Opportunity To Learn” And Use New Livestreaming & Ad Tech, Co-CEO Greg Peters Says
Deadline· 2025-07-17 22:10
Netflix‘s deal with TF1, announced last month at Cannes Lions, will give both companies “an opportunity to learn,” the streamer’s co-CEO, Greg Peters, said Thursday on the company’s quarterly earnings call. The milestone teaming, which will see the French broadcaster’s programming offered within the Netflix app in France starting next summer, will also be a way for Netflix to put new technology to use. “We’ve invested a lot in a bunch of enabling capabilities that are either required or highly leveraged by ...