Core Insights - The use of generative AI chat services for holiday shopping has increased nearly 700% compared to the previous year [1] Industry Impact - The significant rise in generative AI chat service usage indicates a growing trend in consumer behavior towards utilizing advanced technology for shopping [1]

Core Insights - U.S. online holiday spending growth experienced a slowdown in the 2025 season, according to Adobe Analytics data, despite shoppers achieving record spending levels driven by significant discounts and increased adoption of buy-now-pay-later options [1] Group 1: Spending Trends - Online holiday spending growth decelerated in 2025 compared to previous years, indicating a shift in consumer behavior [1] - Shoppers set a record for online spending, highlighting a strong demand despite the overall growth slowdown [1] Group 2: Discounts and Payment Options - The record spending was supported by steep discounts offered by retailers, which played a crucial role in attracting consumers [1] - The wider use of buy-now-pay-later services contributed to the increased spending, suggesting a change in payment preferences among consumers [1]