Core Viewpoint - Happy Belly Food Group Inc. announces the opening of iQ Food Co.'s first restaurant in Western Canada, marking a significant milestone in its national expansion strategy [1][3]. Group 1: Expansion Strategy - iQ Food Co. has secured a real estate location in Calgary, Alberta, which is its first expansion outside Ontario [1]. - This location is part of a broader national expansion plan, with a focus on high-quality real estate that supports consistent daily demand and attractive unit economics [3]. - iQ has grown from four locations at the time of acquisition in Q3 2024 to seven opened locations, with the Calgary site being the ninth in Canada [3]. Group 2: Market Positioning - Calgary is identified as a compelling, health-forward market with strong customer fundamentals, making it an ideal fit for iQ's positioning [3]. - iQ Food Co. is recognized as a flagship brand in Canada's premium healthy eating market, serving a variety of wholesome food options [6]. Group 3: Growth and Development - The company aims to accelerate growth through organic development and targeted acquisitions, with a growing pipeline of restaurants across Canada [5]. - Happy Belly's broader portfolio includes 666 contractually committed retail franchise locations across multiple emerging brands [5].