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How IMAX crushed other theater stocks in 2025
CNBC· 2026-01-09 12:00
Core Viewpoint - The theatrical industry is experiencing significant changes, with IMAX emerging as a leader amidst the turmoil, while other theater stocks like AMC, Cinemark, and Marcus Theatres are struggling [1][3]. Group 1: IMAX Performance - IMAX shares increased by over 44% in 2025, driven by a record global box office of $1.28 billion, which is a more than 40% increase from 2024 and 13% higher than the previous record in 2019 [2]. - IMAX reported a net income of $43 million in the first nine months of 2025, marking a 67% increase from the same period in 2024, and was profitable in all three quarters of the year [18]. Group 2: Industry Challenges - Domestic ticket sales have rebounded but remain about 25% below the record $11.8 billion from 2018, with the 2025 box office falling short of the $9 billion analysts projected [4]. - The industry is facing challenges due to changing consumer habits, with streaming services becoming a more attractive option for entertainment [5]. Group 3: Premium Large Format (PLF) Trends - In 2025, over 16% of domestic tickets sold were for premium large format theaters, up from 15% in 2024 and 13.8% in 2023, indicating a growing preference for elevated viewing experiences [7]. - The average ticket price for general movies in 2025 was $13.29, while PLF tickets averaged around $17.65, reflecting the higher value consumers place on premium experiences [8]. Group 4: Future Outlook - IMAX is expected to benefit from a slate of upcoming big-budget films, with a forecasted global box office haul of $1.4 billion for 2026 [11]. - The company has over 1,700 locations and a backlog of 478 contracts to build IMAX screens, indicating strong growth potential [12].