Core Insights - The Ladybug Love campaign aims to raise awareness about the importance of beneficial insects in regenerative agriculture and supports Rodale Institute's initiatives [3][4][10] - Natural Grocers is committed to fundraising efforts for Rodale Institute, targeting $100,000 in April to support its Farmer Training Programs [2][4][7] Group 1: Rodale Institute - Rodale Institute has been a leader in organic agriculture for over 77 years, focusing on research that demonstrates the connection between healthy soil, food, and people [1][10] - The Institute conducts over 33 active research projects across 12 sites, contributing to the advancement of regenerative organic practices [1][10] - Rodale Institute's programs aim to support small family farms and enhance scientific research in organic agriculture [3][10] Group 2: Natural Grocers - Natural Grocers, founded in 1955, specializes in natural and organic groceries, adhering to strict quality guidelines for its products [9] - The company operates 169 stores across 21 states and emphasizes community commitment and nutrition education [9] - Natural Grocers will donate $1 for each Ladybug Love pledge signed during April, with a matching donation up to $25,000 [7][11] Group 3: Fundraising and Events - The Ladybug Love campaign includes various fundraising activities, such as customer donations at checkout and sales of specific products, to support Rodale Institute [4][7] - Customers can participate in the Count the Ladybugs sweepstakes for a chance to win a $500 gift card, promoting engagement with the campaign [5][8] - Throughout April, Natural Grocers will host Earth Month events featuring discounts, giveaways, and educational resources related to regenerative living [6]