Social Mission in Business
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Ben & Jerry's co-founder accuses Magnum of ‘Orwellian' tactics in ousting directors from lefty board
New York Post· 2025-12-17 17:07
Ben & Jerry’s co-founder Ben Cohen has accused Magnum Ice Cream Company of using “Orwellian” tactics to oust board members and muzzle the brand’s social mission – which has included support of Palestinians amid the war in Gaza.Unilever – which acquired Ben & Jerry’s in 2000 and agreed to maintain its independent board – last week spun off its ice cream brands, including Ben & Jerry’s, into a separate company known as Magnum.Ben & Jerry’s CEO Jochanan Senf, who was appointed by Unilever, updated the board’s ...