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TBL Team Boxing League Announces Broadcast Partnership with MediaCo's EstrellaTV
Prnewswire· 2026-03-20 13:30
Core Insights - TBL Team Boxing League has announced a broadcast partnership with EstrellaTV, expanding its reach to Spanish-language audiences across the U.S. for the first time [1][2][4] Group 1: Partnership Details - The collaboration will allow EstrellaTV to broadcast all TBL fights throughout the upcoming season via its linear network, App, and FAST channel streaming platforms, significantly enhancing national accessibility [1][3] - EstrellaTV is recognized for its strong distribution and connection with Hispanic audiences, reaching nearly 50 million households and devices [3][6] Group 2: Strategic Importance - This partnership is seen as a pivotal step for TBL in making team-based professional boxing more accessible and inclusive, aiming to grow its fanbase across diverse communities [4] - The addition of TBL to EstrellaTV's sports portfolio reflects a commitment to live programming that resonates with viewers, enhancing opportunities for advertisers [4][5] Group 3: Company Background - TBL operates with a unique event structure featuring 12 teams competing in major U.S. markets, combining rising talent with seasoned veterans in a tournament format [5] - MediaCo Holding Inc., the parent company of EstrellaTV, serves multicultural audiences nationwide and reaches over 20 million people monthly across various platforms [6]