Workflow
EstrellaTV
icon
Search documents
MediaCo Names Katz Television Group Exclusive National Sales Partner as EstrellaTV Delivers Record Growth
Businesswire· 2025-12-17 14:26
NEW YORK--(BUSINESS WIRE)--MediaCo Holding Inc. (Nasdaq: MDIA) today announced a partnership with Katz Television Group, a division of Katz Media Group, the nation's largest and most established media sales organization. Katz will serve as national media sales representative for MediaCo's owned-and- operated EstrellaTV stations, exclusive for political advertising and preferred for Direct Response (DR) and Paid advertising sales across the portfolio. The agreement comes as EstrellaTV posts the. ...
MediaCo Holding Inc.'s EstrellaTV Delivers Record-Setting Prime-Time Performance with Liga MX Finals Coverage
Businesswire· 2025-12-15 19:26
Core Insights - MediaCo Holding Inc. reported a significant prime-time performance for EstrellaTV, attributed to the coverage of the Liga MX Finals between Tigres and Toluca [1] - The match achieved EstrellaTV's largest P2+ prime-time audience of 2025, averaging 185.4 thousand viewers [1] - EstrellaTV also recorded its second-highest Thursday performance among the P18-49 and P25-54 demographics [1]
MediaCo's EstrellaTV Delivers Record Year-Over-Year Prime-Time Ratings Growth in November
Businesswire· 2025-12-11 14:35
Core Insights - MediaCo Holding Inc. announced a significant ratings milestone for EstrellaTV, achieving the highest year-over-year prime-time growth in the network's history [1] - EstrellaTV experienced a remarkable +92% increase in November P18–49 prime-time delivery, establishing itself as one of the fastest-growing Spanish-language broadcasters in the U.S. [1] - The record-breaking performance was driven by strong momentum across the entire programming lineup and notable gains from key tentpole franchises [1]
MediaCo's EstrellaTV to Broadcast and Stream Tigres vs. Toluca in the Liga MX Finals This Thursday
Businesswire· 2025-12-09 14:43
Core Viewpoint - EstrellaTV, a multiplatform Spanish-language network owned by MediaCo Holding Inc., is set to broadcast the Liga MX Finals featuring Tigres and Toluca, providing fans with free access to the event across its platforms [1] Group 1 - EstrellaTV will air the Liga MX Finals live, showcasing a full night of championship coverage including pre-game, the match, and post-game analysis [1] - The event will be available for viewing on both broadcast and streaming platforms, emphasizing the network's commitment to accessibility for fans [1]
MediaCo Drives the Future of Multiplatform Media: #1 in Broadcast TV Growth and Double-Digit Radio Expansion Across Top Markets
Businesswire· 2025-11-24 14:45
Group 1 - MediaCo Holding Inc. has announced record-setting audience performance across its broadcast television and radio divisions [1] - EstrellaTV, MediaCo's national broadcast television network, is ranked 1 among all broadcast TV networks in P18–49 prime-time growth this season [1] - EstrellaTV has delivered an impressive +65% year-over-year increase in audience growth [1]
MediaCo Appoints Albert Rodriguez to its Board of Directors
Businesswire· 2025-11-20 21:30
Core Insights - MediaCo Holding Inc. has appointed Albert Rodriguez to its Board of Directors, recognizing his contributions and alignment with the company's growth strategy [1][2] - Rodriguez has over 25 years of experience in the media industry and previously served as Chief Revenue Officer at MediaCo [2] - MediaCo is focused on serving multicultural audiences across the U.S. through its diverse media platforms [3] Company Overview - MediaCo Holding Inc. operates as a multi-platform media company, reaching over 20 million people monthly through brands like Hot 97 and WBLS [3] - The company emphasizes innovative and culturally relevant content across music, news, and entertainment [3] - MediaCo's headquarters is located in New York, and it employs approximately 330 people [5] Recent Developments - MediaCo reported a year-to-date net revenue of $94.7 million for the third quarter ended September 30, 2025, marking a 51% increase from the previous year [5] - The increase in revenue is attributed to new assets from the April 2024 Estrella Acquisition [5] - The company also announced record audience growth for EstrellaTV in October 2025, achieving its largest monthly prime-time gain among Adults 18-49 since Nielsen measurement began in March 2010 [7]
MediaCo Brings Iconic HOT 97 and WBLS Brands to Dot 2 Audio Across Major U.S. Cities
Businesswire· 2025-11-06 20:25
Core Insights - MediaCo Holding Inc. is expanding its iconic HOT 97 and WBLS brands to Dot 2 audio platforms in major U.S. cities including Los Angeles, Riverside, Dallas, and Houston, enhancing its multicultural audience reach [1][2][3] Expansion Details - The new Dot 2 audio channels will launch on December 1, 2025, providing 24/7 access to Hip Hop, R&B, and Urban culture content, including exclusive interviews and live performances [2][3] - This expansion aims to deepen connections with audiences that have historically influenced urban music and culture [2] Company Overview - MediaCo Holding Inc. is a diverse-owned, multi-platform media company that reaches over 20 million people monthly through various channels including television, radio, and digital platforms [4] - The company is headquartered in New York and employs approximately 330 people [6][9]
MediaCo's EstrellaTV Achieves Record Audience Growth in October 2025 Largest Monthly Prime-Time Gain in Network History Among Adults 18-49
Businesswire· 2025-11-03 14:36
Core Insights - MediaCo Holding Inc. announced that EstrellaTV achieved historic ratings momentum, marking its largest year-over-year monthly percentage gain among Adults 18-49 since Nielsen measurement began in March 2010 [1] Company Performance - EstrellaTV closed out October 2025 with significant ratings growth, indicating a strong performance in the competitive landscape of multicultural media [1] Industry Context - The results reflect MediaCo's commitment to investing in content that resonates with diverse and cross-cultural Hispanic audiences, highlighting the importance of targeted programming in the media industry [1]
MediaCo's EstrellaTV Kicks Off New Broadcast Season as the Fastest-Growing Spanish-Language Network
Businesswire· 2025-10-16 16:11
Core Insights - MediaCo Holding Inc. announced that EstrellaTV is experiencing significant audience growth in the 2025–26 broadcast season, leading among its competitors in the Spanish language market [1] Audience Performance - EstrellaTV has achieved a +29% year-over-year increase in the Adults 18–49 demographic during prime time from Monday to Sunday, marking the highest percentage increase among Spanish language competitors [1] - In contrast, Unimás and Telemundo have only seen a +3% increase, while Univision's performance was not specified [1]
MediaCo's EstrellaTV Continues Strong Momentum in Final Weeks of Broadcast Season
Businesswire· 2025-09-11 20:47
Core Viewpoint - EstrellaTV, owned by MediaCo Holding Inc., is experiencing strong ratings and competitive gains as the broadcast season approaches its end, outperforming UniMás in key audience demographics [1] Group 1 - EstrellaTV has outperformed UniMás in 52 separate hours of weekday prime time (Monday–Friday, 7–11pm) [1] - This performance marks a significant increase from only nine hours in the same period last year [1]