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Stagwell (STGW) Hosted Inaugural NewsFronts Event, Championing a New Era of Collaboration Between Brands and Trusted News
Prnewswireยท 2025-10-20 23:07
Core Insights - Stagwell hosted the inaugural Future of News NewsFronts in New York, focusing on the productization, monetization, and innovation of news media [1][2] - CEO Mark Penn emphasized the importance of a thriving free press as essential for informed citizens and effective marketing [2] - The event featured discussions on storytelling in the age of AI and the need for bold marketing strategies [3] Event Highlights - The event included panels with industry leaders discussing challenges and opportunities in news media [3] - Notable speakers included Craig Brommers from American Eagle Outfitters, who advocated for taking bigger marketing risks [3] - A fireside chat featured Michael Barbaro from The New York Times discussing the creation of enduring news products [3] Future Initiatives - Stagwell announced a 35% ownership investment in RealClearPolitics during the NewsFronts event [8] - The company is expanding its Future of News initiative into the Asia-Pacific region with a summit in Singapore [9]