Tourism Consumption

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1219万人次!南京“五一”假期迎客忙,七成是外地游客
Yang Zi Wan Bao Wang· 2025-05-06 00:19
Group 1 - During the "May Day" holiday (May 1-5), Nanjing received 12.19 million tourists, with total tourism revenue reaching 15.3 billion yuan, representing a year-on-year increase of 12.6% and 18% respectively [1] - The number of visitors to scenic spots reached 6.453 million, while cultural and historical venues attracted 531,000 visitors, and rural tourism sites welcomed 1.228 million visitors, showing increases of 12%, 25.5%, and 13.8% year-on-year [1] - The proportion of out-of-town visitors increased to 72.8%, up 3.3 percentage points from the previous year, with the top ten sources of visitors being Anhui, Zhejiang, Shandong, Shanghai, Henan, Guangdong, Jiangxi, Beijing, Hubei, and Hebei [1] Group 2 - The average occupancy rate of star-rated hotels and some brand hotels reached 97%, an increase of 18 percentage points compared to the previous year, with 62 hotels fully booked for three consecutive days [2] - Nanjing's cultural tourism consumption totaled 6.24 billion yuan during the holiday, with 3.52 billion yuan coming from non-local tourists, marking a year-on-year increase of 23.4% and accounting for 23.1% of the province's total cultural tourism consumption, ranking first in Jiangsu [2] - Nanjing's total number of tourists and cultural tourism consumption ranked first in the province and among the top cities nationwide [2]