Core Viewpoint - French fashion and retail groups are intensifying legal actions against Shein to address unfair competition and ensure compliance with European product safety standards, aiming to protect local retailers and set a legal precedent for regulating global e-commerce platforms [1][2]. Group 1: Legal Action and Objectives - Twelve French retail federations and several major brands have initiated legal proceedings against Shein's European subsidiary to halt unfair competition [1][2]. - The legal action seeks to ensure compliance with European product safety standards and aims to recover damages for economic harm caused to the sector [2]. Group 2: Economic Impact - Coalition estimates suggest that Shein's practices may have resulted in economic losses of up to 3 billion euros for French companies, highlighting a systemic issue affecting the domestic retail industry [4]. - The aggressive pricing and rapid product turnover of Shein, along with its noncompliance with safety standards, have created an uneven competitive landscape for French fashion brands [3][4]. Group 3: Market Dynamics - The number of parcels arriving in France from Chinese platforms, including Shein, has reached 2 million per day, quadrupling over the past three years [5]. - The commercial vacancy rate in the fashion sector is currently at 11%, with 23,000 jobs lost in the sector over the past five years due to the influx of low-cost clothing available online [6][7].