Group 1: Domestic Refrigerator Business Strategy - The company is advancing a "marketing transformation and direct-to-user" strategy in the domestic refrigerator market, focusing on high-quality customer operations and comprehensive user engagement [1] - New product launches include multiple M fresh products, emphasizing "best preservation and quality thawing," and promoting unique value products like "Big Whale Joy" and "Big Freezer" [1] - The company is enhancing team training for traffic operation and improving new media capabilities to strengthen user-centric operations [1] - High-quality channel operations are prioritized, with a focus on enhancing existing channel capabilities and accelerating retail transformation in core stores [1] Group 2: Overseas Refrigerator Business Strategy - The overseas refrigerator market strategy involves reshaping product platforms based on mainstream market structures and increasing product investment [2] - The company is focusing on global consumer demand trends, promoting products like "frost-free, variable frequency, multi-door, and energy-efficient" [2] - Expansion efforts are concentrated on the Asia, Africa, and Latin America markets to continuously increase market share and develop a strong international brand image [2] Group 3: Domestic Air Conditioning Business Strategy - The domestic air conditioning market strategy includes optimizing sales rhythms and conducting special promotions offline while leveraging popular products online to drive traffic growth [3] - Product development is driven by user needs and innovation, with a focus on enhancing the connection between R&D and market needs [3] - The company is transitioning from B2B to B2C marketing, shifting focus from "goods to customers" to "goods to users" [3] Group 4: Overseas Air Conditioning Business Strategy - The overseas air conditioning market strategy emphasizes improving product matrices and accelerating platform development to meet customer needs [5] - The company is targeting markets in Latin America, the Middle East, and Europe, focusing on core customers to enhance cooperation [5] - There is a commitment to brand prioritization and deepening market presence to ensure sustainable growth of proprietary brand businesses [5]