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Amazon and Walmart Make Same-Day Grocery Delivery Retail's New Battleground
PYMNTS.comยท 2025-08-15 08:02
Core Insights - Convenience remains the primary focus in retail, with Amazon and Walmart expanding last-mile fulfillment capabilities to enhance speed, flexibility, and resilience [1][4] - The competition between Amazon and Walmart is intensifying as both companies adapt to meet modern shopper needs, emphasizing speed, supply diversification, and smart automation [4] Company Strategies - Amazon is perceived as a technology-driven entity that sells products, while Walmart is recognized for its efficiency and physical presence [3] - Both companies are recalibrating their strategies, focusing on savings velocity rather than brand loyalty, as evidenced by the shift in consumer behavior towards "dual-event shopping" [5][6] - Amazon has expanded its same-day grocery service to over 1,000 U.S. cities, aiming for 2,300 by year-end, directly competing with Walmart's same-day delivery services [8][10] Consumer Behavior - Shoppers are increasingly engaging in cross-platform purchasing, seeking deals from both Amazon and Walmart, which indicates a shift in loyalty dynamics [6][8] - Average spending during Amazon Prime Day was $360, a 10% increase from 2024, while Walmart+ Week shoppers spent $484, an 11% increase year-over-year [7] Infrastructure Development - Walmart is diversifying its supply chain by establishing direct ocean freight lanes from Vietnam to U.S. fulfillment hubs, reducing geopolitical risks and tariffs [11][12] - Amazon is investing in advanced manufacturing technologies, including "zero-touch manufacturing" powered by AI, to enhance its operational efficiency [13] - Both companies are building infrastructure that is difficult for competitors to replicate, which is becoming a critical competitive advantage in the retail sector [15][16]