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Meta launches Instagram for TV
CNBC Televisionยท 2025-12-16 16:52
We are getting a news alert on Instagram. For that, we'll turn to Julia Borston. Hey, Julia. >> Hey, Carl.Well, Meta is making its first move onto the TV. And Instagram is launching its first Instagram for TV app, taking on YouTube. Instagram for TV will autoplay reels customized based on users likes. Users can also explore reels and channels based on categories.Now, while Meta says the app will launch without ads, it will eventually add them. >> Right. short form content is doing well on TV.People are enjo ...