And unfortunately, we're in an age where the amount of information available to people has just sort of exponentially increased and continues to increase while our abilities, our collective ability to analyze in a sort of like an disciplined manner has tumbled significantly and we now are more prone to conspiracy theories, politicized conversations, partisan discourses, fake news and so on and so forth. It's a species level problem and it is the biggest conundrum that the planet is facing in my opinion for ...