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FICO Survey: Only 1 in 10 APAC Bank Leaders Say Their Bank Is Highly Advanced in Hyper-Personalization
Businesswireยท 2025-09-22 01:00
Core Insights - Only 11% of executives believe their bank is highly advanced in hyper-personalization [1] - 72% of executives acknowledge that their customer communication channels are siloed or only partially integrated [1] - 50% of executives report that no more than half of their customer-facing decisions are automated [1] Industry Challenges - Banks in the Asia Pacific region are facing significant challenges in delivering real-time, tailored customer experiences [1] - The lack of advanced hyper-personalization capabilities indicates a gap in meeting customer expectations [1] - Integration issues in communication channels hinder effective customer engagement [1]