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Zuckerberg Shrugs Off Wall Street Fears and Pledges Up to $135B for AI
PYMNTS.com· 2026-01-29 01:43
Core Insights - Meta is planning a significant increase in AI spending, with capital expenditures expected to reach between $115 billion and $135 billion in 2026, nearly double the $72 billion spent in 2023 [2][4] - The company aims to enhance its AI capabilities, focusing on developing a "superintelligent" AI model and improving ad targeting and user recommendations [2][5] - Meta's advertising revenue continues to grow, with Q4 revenue hitting $59.89 billion, a 24% increase year-over-year, and profit reaching $22.76 billion, up 9.2% [5] AI Investment and Strategy - Meta's AI investments are already yielding results, enhancing ad targeting and content recommendations for users [5] - The company is in the process of rebuilding its AI efforts and plans to roll out new models and products in the coming months [2] - A focus on "personal superintelligence" aims to create AI that understands user context and preferences, potentially unlocking new product opportunities [6] Product Development and Future Vision - Meta is integrating large language models into its recommendation engines to better tailor user experiences, including commerce [7] - The company is emphasizing the development of smart glasses as a key product, with sales reportedly tripling last year [9] - Most investments in the Reality Labs division will be directed toward glasses and wearables, aiming to establish a mainstream device cycle [10]