American Rebel Holdings Inc Balport Lock and Safe Provo, UT, Dec. 11, 2025 (GLOBE NEWSWIRE) -- Champion Safe Company (championsafe.com), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America’s Patriotic Brand, announced an explosive 130% year-over-year rise in orders from Balport Lock and Safe. The phenomenal growth highlights a deepening partnership with the Orange County security and locksmith leader and underscores Balport’s stro ...

Long-time dealer expands safe purchases as demand rises for heavier-built, high-value security products Provo, UT, Dec. 03, 2025 (GLOBE NEWSWIRE) -- Champion Safe Company (championsafe.com), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America’s Patriotic Brand, is proud to announce strong YEAR-OVER-YEAR ORDERING GROWTH OF ALMOST 30% from Courtesy Sporting and Pawn, a trusted firearms and sporting goods retailer serving southeastern Ne ...

As part of its commitment to this mission, Champion Safe Company recently donated 100 gun vaults to UDVMA. Provo, UT, Nov. 26, 2025 (GLOBE NEWSWIRE) -- Champion Safe Company (championsafe.com), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America’s Patriotic Brand, has joined forces with the Utah Department of Veteran and Military Affairs (UDVMA) to strengthen suicide prevention within Utah’s military-connected communities. Built on sh ...

Core Insights - Champion Safe Company has experienced significant growth, with SafeSource USA reporting a 92% year-to-date increase in orders for 2025 compared to 2024, driven by the acquisition and enhancement of Champion's Lewisberry, PA facility [1][3][4] Company Overview - Champion Safe Company is a leading manufacturer of high-security safes, known for its commitment to quality and security, utilizing 100% American-made high-strength steel [8] - American Rebel Holdings, Inc. is the parent company of Champion Safe Company, expanding its portfolio to include various lifestyle products, including branded safes and beverages [8] Retail Expansion - SafeSource USA, a long-time retail partner of Champion, has become the largest multi-brand safe retailer in the Northeast, bolstered by its innovative marketing strategies and customer engagement efforts [3][4] - The Lewisberry showroom serves as a key location for customers to explore Champion's full range of premium safes, enhancing customer experience and education [5] Marketing and Customer Engagement - SafeSource USA has adopted a digital-first approach, utilizing social media and educational marketing campaigns to drive sales growth and strengthen its market position [4] - The company's focus on customer education regarding safe manufacturing and product comparisons has contributed to its success in the competitive landscape [5]

Core Insights - Champion Safe Company highlights Hyatt Coin Shop's impressive 30% year-over-year sales growth through Q3 2025, showcasing the strength of family-owned businesses built on trust and long-term customer relationships [1][2][3] Company Overview - Champion Safe Company, a subsidiary of American Rebel Holdings, has been a leader in high-security safe manufacturing for over 25 years, utilizing 100% American-made high-strength steel and offering a lifetime warranty on their products [5][6] - Hyatt Coin Shop, established in 1959 and led by third-generation owner Mitchell Hyatt, has maintained a strong legacy and continues to thrive under the guidance of the Hyatt family [2][4] Partnership and Performance - The partnership between Champion Safe and Hyatt Coin Shop has been fruitful, with Mitch Hyatt emphasizing Champion's commitment to real security and the quality of their safes, which has contributed to their sales success [3][4] - Hyatt Coin Shop features a showroom with over 30 safes on display and more than 100 in stock, providing customers with the opportunity to compare models and receive expert guidance [4]

Core Insights - Champion Safe Company highlights the exceptional performance of Cross Creek Outdoor Supplies, which achieved a remarkable 112% year-to-date growth from 2024 to 2025 in the Southeast region [1] - Cross Creek has been a Champion Safe dealer for nearly 25 years, known for integrity and customer-first service, and recently expanded its operations with a new building dedicated to safes [2] Company Performance - Cross Creek's new building enhances the shopping experience by showcasing a wider variety of safe models, finishes, and configurations [2] - Champion Safe's CEO praised Cross Creek's commitment to growth and customer satisfaction, emphasizing their investment in the customer experience [3][4] Product Offering - Champion Safe Company has been manufacturing high-quality safes for over 25 years, utilizing 100% American-made high-strength steel and offering a lifetime warranty on their products [5] - The company provides safes designed for ultimate security and fire protection, catering to customers looking to secure firearms, valuables, or important documents [4][5] Parent Company Overview - American Rebel Holdings, Inc. has diversified its offerings beyond safes to include beer, apparel, and accessories, indicating a broader market strategy [6]

Core Insights - Champion Safe Company has announced a new dealer partnership with Guardian Lock & Security, expanding its market presence in Bismarck, North Dakota, which is a strategic growth move for the company in the Midwest [1][4] - Guardian Lock & Security is recognized for its professionalism and customer service, and is set to open a second location, enhancing its position as a regional provider of high-quality safes and security products [2][4] - The partnership aims to provide customers in Bismarck and surrounding areas access to Champion's full range of safes, which are designed for strength, fire protection, and security for valuables [3][4] Company Overview - Champion Safe Company has over 25 years of experience in safe manufacturing, focusing on high-quality products made from 100% American-made steel, featuring double steel doors and a lifetime warranty [6] - American Rebel Holdings, Inc., the parent company of Champion Safe, has diversified its offerings beyond safes to include branded apparel and beverages, such as American Rebel Light Beer [6]

Core Insights - Champion Safe Company is showcasing its high-security safes at the Maricopa County Home Show, enhancing brand visibility and engaging with potential customers [1][2][3] Company Overview - Champion Safe Company is a subsidiary of American Rebel Holdings, Inc., specializing in high-quality safes made from 100% American-made steel, featuring a lifetime warranty [7] - The company has over 25 years of experience in safe manufacturing, focusing on security and fire protection [7] Marketing and Sales Strategy - Participation in consumer shows like the Maricopa County Home Show is crucial for Champion's outreach, allowing direct interaction with homeowners and builders [3] - The event helps demonstrate the build quality of safes and address customer inquiries, reinforcing the brand's reputation for being "Overbuilt, Not Overpriced" [3] - Champion aims to expand awareness of its product range, including vault doors, which is a growing segment in the security market [3] Retail Presence - Arizona Safe Outlet, a retailer owned by Champion, serves as a primary destination for safes in Arizona, offering a full lineup of Champion products [4] - The outlet provides professional delivery and installation services, enhancing customer confidence in their purchases [4][5] Customer Engagement - Arizona Safe Outlet features knowledgeable staff who assist customers in selecting the right safe for various needs, from firearms to valuables [5] - The showroom experience is designed to provide customers with a comprehensive understanding of their options [5]

Core Insights - American Rebel Holdings, Inc. has successfully resolved its default with Bank of America, eliminating legal risks and strengthening its balance sheet [1][2][6] - The company has consolidated its financing under a new long-term agreement with Streeterville Capital, enhancing operational flexibility and positioning for future growth [1][4][5] Financial Restructuring - The resolution of the default includes full repayment of the outstanding line of credit with Bank of America, which has closed all related litigation [6] - Foreclosure risks against Champion Safe Co. and other subsidiaries have been eliminated, protecting valuable assets [6] - The company has restructured its debt under a facility with Streeterville Capital, including a seven-year convertible exchange note with a principal balance of approximately $6.58 million maturing in June 2027 and a new $1.3 million convertible exchange note maturing in 2032 [6][10] Strategic Partnerships - American Rebel has built a strategic relationship with Streeterville Capital, completing multiple transactions since June 2025, including a $2 million investment in Damon Inc., which focuses on electric motorcycles [1][9] - The investment in Damon Inc. allows American Rebel to participate in secured creditor rights while maintaining operational flexibility [10] Operational Impact - The restructuring has lifted the burden of interest payments, allowing the company to allocate resources towards expanding its product portfolio, including safes, concealed carry gear, and American Rebel Beer [7][11] - The resolution of litigation and release of liens has strengthened the company's financial foundation, enhancing shareholder value and investor confidence [11]

Core Insights - Champion Safe Company, a subsidiary of American Rebel Holdings, reported a 30% year-over-year increase in sales, attributed to its partnership with Northwest Safe, a respected authority in the safe industry [4][5][23] - The growth reflects a strong relationship based on shared values and commitment to excellence, positioning Northwest Safe as a benchmark account in the Pacific Northwest security landscape [5][6] - Champion Safe emphasizes quality and American-made craftsmanship, with all products made from 100% American-made high-strength steel and backed by a lifetime warranty [9][23] Company Overview - American Rebel Holdings, Inc. (NASDAQ: AREB) is a lifestyle brand that produces safes, personal protection items, and patriotic apparel, catering to consumers who celebrate American values [23] - Champion Safe Company has been a leader in manufacturing high-security safes for over 25 years, known for superior craftsmanship and reliability [23] - Northwest Safe, founded in 1988, operates one of the largest safe showrooms in the U.S., specializing in residential and commercial safe solutions [10][22] Partnership Dynamics - The partnership between Champion Safe and Northwest Safe is characterized by mutual respect and a commitment to quality, enhancing dealer support and product innovation [6][8] - Champion Safe's internal improvements are designed to benefit elite partners like Northwest Safe, resulting in better products and outcomes for customers [8] - Northwest Safe's influence extends beyond sales, engaging in educational content through podcasts and blogs, addressing industry myths and providing insights into security [16][18] Product Highlights - The Champion Big Yellow Safe is highlighted as the largest gun safe in the industry, measuring 10 feet tall, 6 feet wide, and 4 feet deep, with 240 cubic feet of storage space [13][15] - Champion Safe's offerings include a full line of premium safes, with expanded access and faster delivery through Northwest Safe's logistics team [11][21]