Core Viewpoint - The article emphasizes the importance of enhancing consumer confidence and expanding domestic demand in the context of China's economic strategy, highlighting the launch of the "Nine No's" standard by the company Interest Island as a significant step towards improving industry norms and consumer trust [1][4][8]. Group 1: Industry Context - The cultural service market has faced numerous issues such as false advertising, high prices for low-quality services, and misleading information, which have harmed consumer rights and the industry's reputation [4]. - The demand for high-quality cultural and spiritual consumption has been increasing due to rising income levels and changing lifestyles, making it essential to address the existing market challenges [4][9]. Group 2: Company Initiatives - Interest Island has introduced the "Nine No's" standard, which aims to establish clear behavioral boundaries and build trust between the company and its users, covering various aspects such as business direction, marketing methods, service content, data security, and user experience [4][8]. - The company received the "2025 Value Consumption Innovation Brand Award" at the South China 2025 Value Consumption New Force Ceremony, recognizing its commitment to user experience and integrity [2][6]. Group 3: Consumer Protection and Trust - The "Nine No's" standard is designed to create a safe and reliable consumption environment, ensuring that interest learning serves as an effective means to enhance the spiritual quality of life for consumers [8][12]. - By eliminating false advertising, rejecting inducements for borrowing, and strictly controlling product pricing, Interest Island aims to lower decision-making costs and enhance overall consumer experience [8][12]. Group 4: Future Outlook - The company is committed to maintaining the "Nine No's" principle, focusing on integrity and innovation to provide high-quality and diverse cultural products and services [12]. - The article concludes that as consumer behavior becomes more rational, companies must prioritize integrity and respect for users to achieve sustainable and high-quality development in the spiritual consumption market [12].