Core Viewpoint - The article emphasizes the mission of China National Geographic to make science engaging and accessible for families, aiming to reconnect urban dwellers with nature through various products and experiences [2][11]. Group 1: Product Offerings - Over 300 products will be showcased at the first Beautiful Life Expo, including items like shoulder-standing bird toys, secret-keeping eggshells, and carpets depicting China's most beautiful grasslands, each linked to corresponding natural science content via QR codes [3][8]. - A standout product is the shoulder bird toy series, which expanded from two to nearly ten variants due to high market demand, with the best-selling item reaching sales of 5,000 units [9]. - The newly launched "eggshell series" features interactive designs where users can discover baby birds or dinosaur hatchlings, promoting creativity and educational engagement, especially for parent-child activities [9]. Group 2: Exploration Centers - The first China National Geographic Exploration Center opened in Jinan, Shandong, in 2019, aiming to provide hands-on experiences in science that are often difficult to access through traditional media [5]. - The center follows the "three difficulties" principle: difficult to reach, observe, and experience, focusing on inspiring children to develop an interest in nature and research [5]. - Two additional exploration centers are set to open in Tianjin and Beijing, further expanding the reach of science and entertainment projects [7]. Group 3: Environmental Commitment - China National Geographic emphasizes environmental sustainability in its product development, using recycled materials for packaging and products, such as the eggshell series made from recycled paper pulp and dinosaur toys made from recycled plastic [11]. - The brand aims to convey a lifestyle that harmonizes with nature, reinforcing its mission to make science enjoyable and integral to family life [11]. Group 4: Event Overview - The Beautiful Life Expo, held from June 27 to 29 in Beijing, aims to stimulate consumer activity and support quality brands, featuring a unique online-offline integration model for showcasing products and services [13]. - The event is organized by Sina Finance and involves major e-commerce platforms, creating a direct connection between quality enterprises and domestic distribution channels [13].